Innovation
is not chance
I talk to innovators from various industries about their personal 'state of innovation' — what works in practice, what has changed, and what comes next.

49+
Episodes
MYLES Innovation
Founder & CEO
Founder & CEO, MYLES Innovation
About Martin
Prior to founding MYLES Strategy & Innovation GmbH in January 2023, Martin spent almost 20 years as Managing Partner at EDIZON Innovation, building it into one of Europe's leading companies for Outcome-Driven Innovation. Over two decades, he has forged a deep working partnership with Tony Ulwick and the team at Strategyn (USA).
Martin has previously worked on numerous restructuring projects as a senior consultant at Roland Berger and has learned to translate validated customer needs into service offerings that deliver a reliable return on investment.
Lectures & Teaching
- Vienna University of Economics and Business
- University of Applied Sciences — Austrian Marketing University
- RWTH Aachen University (Prof. Frank Piller)
- DTU Executive School of Business (Prof. Sören Salomo)
- JTBD Master Class Vienna (1-day)
- JTBD SUMMIT EUROPE — Vienna (Host & Speaker)
Latest Episodes
What are the key topics? What has changed? What comes next?
Keynote Speaking
Inspiring innovation on stage
Together with innovators from companies and the innovation community, Martin provides insights into what works (and what doesn't) in practice, inspires new approaches, and connects experts with responsibility for business results.
Learn MoreOutcome-Driven Innovation®
Methodology-based growth strategy that outperforms traditional approaches 5×.
Jobs-to-be-Done
Understanding what customers truly hire your product to do.
Product Management
Building bridges between technology and business value.
Digital Transformation
Navigating the intersection of innovation and AI.
Let's work together
Ready to work together?
Book Martin as a keynote speaker or apply as a podcast guest.


